Start Here, Start Now: The 2012 Economic Census

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By Jamie Faulkner

Once every five years, the Census Bureau updates the nation’s most comprehensive measure of America’s business activity, capturing the statistics that shape the way we look at our economy.

The 2012 Economic Census will provide detailed information on every industry, from the national to the local level. These reliable, accurate and consistent economic statistics keep our understanding of the United States economy on track.

Later this year, businesses will begin receiving their forms. Currently, the Census Bureau is reaching out to business media, trade associations, chambers of commerce, economic development agencies, and others who communicate with businesses.

The newly updated and launched business.census.gov explains why the Economic Census is important and shows how the data are used.  Illustrative industry and local business “snapshots” depict economic data for specific industries and communities. Users will also find information on how to use Economic Census statistics, video testimonials and information on what businesses need to know about the Economic Census.

We invite you to share business.census.gov with others who need to know about the upcoming 2012 Economic Census. Sign up for email updates and follow us on Twitter and Facebook to receive additional information as we approach 2012 Economic Census key dates.

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One Response to Start Here, Start Now: The 2012 Economic Census

  1. Randi Russell says:

    I understand that updating the nation’s most comprehensive measure of America’s business activity, capturing the statistics that shape the way we look at our economy may be important. Sending out a form in this detail to small business to fill out is asking a lot on top off all of the other required forms and procedures already in place. If you are a large business with software that you can click a button and all of the info requested comes out in a report as well as typically a division of your company it set up to analyze this type of information, than no problem. This is not so in a small business that has already had to cut staff just to continue to make a profit. They type of form falls on the already over worked staff left behind. When I called to ask for assistance I was told that really only the first 4 or so questions are important. Those first 4 questions can be captured from the IRS or Payroll Reports we are already required to send in. Terry Steele told me when I called that I should find someone with more knowledge of the company to fill the forms out. I found that statement to be very offensive. I pride myself of knowing the in’s and out’s of every business I manage, all of them have been profitable in this difficult time. I appreciate the census and everything they are trying to achieve, I am not sure you realize that you are not the only agency that requests forms to be billed out and returned. When exactly are we supposed to be able to run our businesses and still be able to enjoy the small about of money we have left from our paycheck if every agency continues to send out forms like this?
    All of that being said, as a woman that runs several small businesses I personally received 3 forms for 3 different companies that I manage, so out of the 500,000 sent out in the US, I received 3? Each report was anywhere from 13 to over 30 pages long.
    As I look at this form I see a very high grade of paper, one that I can not afford to purchase for the companies I manage, as well as color print, something else I do not budget for. In the future if the US Census is going to send out high grade paper and color print, why don’t they just send the first page with your user name and password and a return envelope to request a printed version if you do not have access to the internet. Think of the savings! This is another total disregard for tax money. Please stop and think of the most economical ways to run your departments so we as tax payers to not have to continue to come to work and take home less and less.

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